Otto Media Grup Digital Marketing Hack When users begin to ask questions to AI tools such as ChatGPT, Gemini, and Perplexity, many brands naturally start to pay attention to GEO (Generative Engine Optimization). In simple terms, GEO focuses on the following: when an AI answers a specific question, whether a brand, article, product, or viewpoint has … Continue reading How Google Search Console and SEMrush Continue to Deliver Value in the GEO Era